All About Player Profiles
14 July 2025
Our games have leaderboards, which allow players to see how they're doing compared to other players.
However, as part of our commitment to protecting our players, we don't want children to be able to reveal information about themselves to other players.
To accomplish this, we don't allow players to enter their own names or upload their own avatars. Instead, we've designed a way for players to customize the way they appear in leaderboards without revealing any personal information.
Each player profile has four parts:
- Avatar
- Name
- Title
- Suffix
The player's avatar is selected from a list of several hundred options which are built into our game platform. We call these options members, and they are arranged into collections, such as Animals, Dinosaurs, Monsters, and Mushrooms. Here are a few examples:
The player's name is selected from a list of historical and fantasy names that we've curated, such as:
- Finn
- Ragnar
- Tinker
- Luna
The player's title is selected from a list of professions and activities that players might identify with, for example:
- Baker
- Artist
- Hiker
- Swimmer
The suffix is a random 4-digit number that the player can't select, and that is assigned by our system to make sure that two players don't have the exact same identity.
Putting it all together, a player profile might look like this:

Finn the Baker 4298
This allows players to create unique and fun identities for themselves without revealing their own personal information, and without being able to "take over" someone else's identity.
Child safety online is a serious concern, and we think about it constantly. The profile system we've built isn't just a workaround for a technical problem; it's a deliberate design choice that reflects our belief that kids deserve to participate in online activities without being exposed to the risks that come with real-name identity systems. A child can compete on a leaderboard, take pride in their ranking, and feel a sense of ownership over their player profile, all without ever giving away who they actually are.
This is one of many ways our approach to building games for kids differs from the mainstream. We'd rather invest the time to get these details right than ship something fast and leave families to figure out the risks on their own.



